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Indiana Asks if Businesses are "Illinoyed?"

Updated: Sunday, July 20 2014, 04:05 AM CDT

ILLINOIS -- A tongue in cheek billboard on I-72 by the 6th Street exit asks drivers if they're "Illinoyed by higher taxes?"

If so, it invites you to head over to neighboring state Indiana, especially if you're a business. Even the website affiliated with the billboard pokes at Illinois business climate -- AStateThatWorks.com.

The billboard is part of a campaign by the Indiana Economic Development Corporation to steal away Illinois business. They say Indiana's tax burden on businesses is lower than Illinois's, and Indiana's state government is more stable, too.

Indiana is also a right-to-work state, which means workers can't be required to pay union representation fees.

"It's good to get attention," said IEDC spokesperson Rebecca Helmke. "As you know, we're a society saturated with marketing. So we want people to notice Indiana and the positive benefits we have for growing your business here or locating your business here."

Illinois isn't the only state Indiana's picking on. Pictures from its Facebook page show a new billboard in the New York City area. It reads, "New York: If You Can Make It There, Make A Lot More Of It Here."

So how much of a draw is Indiana? Helmke said that Monday night, the Illinois-based auto parts manufacturer UGN announced it would be expanding its Indiana operation.

Indiana Asks if Businesses are "Illinoyed?"


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